Attending a Google Analytics and Google Tag Manager training today – offered by Google itself and best of all, free! I can only recommend it, here is an overview of all currently available Google trainings (e.g. Analytics, AdWords, Tag Manager, UX for Mobile, etc.) in Austria: Google Trainings in Austria
Very interesting article – it shows 10 different landing pages of mostly well-known companies and points out good and bad elements of them!
Quite unbelievable story, shows how supposedly small changes can make huge differences: http://www.uie.com/articles/three_hund_million_button/
Useful guide on how improve e-mail marketing. It identifies three key elements of irresistible e-mail subject lines (“The Fundamentals”, “The Specifics” and “The Secret Sauce”) to help writing useful, unique and urgent subject lines http://www.copyblogger.com/email-subject-lines/
Brilliant: A Conversion Health-Check Scorecard http://unbounce.com/docs/conversion-scorecard.png